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Kane Davis
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Ghostbusters

Post-launch and DLC campaigns across Meta and Playstation platforms in collaboration with Ghost Corp and Universal.

Guided the redefinition of marketing and social media assets for 'Ghostbusters: Rise of the Ghost Lord,' collaborating with nDreams, Meta, PlayStation, and Universal. My role included overseeing the creation of new key art and coordinating with an external agency for the main imagery, as well as in-house development of all DLC key arts such as 'Slimer Hunt' and 'Frozen Empire.' I also spearheaded the design of store and social media assets for future DLCs, ensuring brand consistency across all digital touchpoints. Additionally, I crafted a unique poster that pays homage to the original film, utilizing elements from the 'Slimer Hunt' DLC to blend nostalgic appeal with contemporary design.

GB_ROTGL_VR_movie_poster_META.jpg
GB_Meta_store_assets.jpg
GB_FC_Meta_store_assets.jpg
GB_slimer_hunt_Meta_store_assets.jpg
GB_evergreen_Meta_store_assets.jpg
GB_FE_Meta_store_assets.jpg
GB_slimer_hunt_sale_asset_1920x1080.jpg
GB_FE_social_assets_1920x1080.jpg
GB_FE_soclal_headers_coming_march_28_LinkedIn_1128x191.jpg
GB_post_launch_roadmap_META.jpg
GB_META_DLC_store_mascot_2560X1440.png
GB_META_DLC_store_Buster_bundle_2_2560X1440.png

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